About us

Hello and welcome to Adorable Attire where every outfit tells a story.



A little bit about myself and why I started Adorable Attire. For as long as I can remember I’ve wanted my own baby clothes store, walking around town and looking at all the baby shops thinking “I could do that” but having my own family and a 9-5 job made it impossible, then 3 years ago I became unwell and had to leave my job and instead of wallowing in self pity (well after I got over the self pity stage haha) I put all my time and energy into making my dream become a reality and with a lot of hard work and patience Adorable Attire was created which I’m absolutely loving.

At Adorable Attire, we believe in the magic of childhood and the joy that comes with dressing your little ones in adorable, comfortable, and stylish outfits. Our journey began with a simple idea - to create an online destination where parents and caregivers can find everything they need for themselves and their children.

As parents ourselves, we understand the importance of quality, safety and fashion when it comes to dressing your littlest family members. The inspiration behind our brand stems from the love and laughter that children bring into our lives.



  1. Quality matters: we handpick each piece with the utmost care, ensuring that every garment is made from high-quality, baby-friendly materials.
  2. Unique designs: our curated collection showcases a blend of timeless classics and trendy, modern designs to cater to every parent’s taste.
  3. Affordability: we believe that dressing your baby in adorable outfits shouldn’t break the bank. That’s why we strive to offer affordable options without compromising on quality.



At Adorable Attire, our mission is to make every parent’s shopping experience delightful and stress-free. We aim to be your go-to source for all your baby products, proving a seamless online shopping journey coupled with exceptional customer service.



Become a part of our growing community of parents who trust Adorable Attire for their little ones wardrobe needs. Follow us on social media to stay updated on the latest trends, the funniest of toys, all your baby product needs and a small collection of maternity wear because we can’t forget you beautiful mums to be!



Whether your a mum to be, new parent, a grandparent or a friend shopping for a baby shower gift, were honoured to be part of your journey. Thank you for choosing Adorable Attire, where every outfit tells a story filled with love, laughter and precious moments.


Welcome to the Adorable Attire family!